CV and portfolio

Interiors and KBB journalist and content creator

Portfolio of published work: vickiemilyevans.com

vicki.emily.evans@gmail.com

instagram.com/vickihopewrites | linkedin.com/in/vicki-emily-evans

Experience

Kitchens, Bedroom & Bathrooms – Taylist Media – Content creator

March 2023 – Present

• Write features for the monthly consumer magazine that focus on the technical parts of renovating and interior design
• Create weekly content for the website These Three Rooms that is SEO friendly
• Help manage social media platforms – mainly Facebook and LinkedIn
• Contribute to the overall planning of each issue

kbbreview – Taylist Media – Deputy Editor

April 2018 – March 2023

• Write a variety of content for both print and digital including, analysis of the industry, company profiles, trends and news
• Working closely with the editor and the team to develop continuing success of the brand
• Orchestrate the digital growth of the brand on social media platforms like LinkedIn and Instagram and analyse the statistics
• Develop the digital strategy of the kbbreview Retail & Design Awards
• Produce the bi-weekly newsletter, from generating the content to working with the sales for ads to building the final newsletter
• Manage the daily running of the kbbreview.com website and discover what is working with Google Analytics reports
• Interview the global and UK leaders of the kitchen and bathroom industry
• Be an ambassador for the brand at events and trades shows
• Interviewing industry experts for The kbbreview Podcast

Heating Ventilation and Plumbing and Builders’ Merchants News – Hemming Group – Reporter

June 2017- April 2018

• Reporting and writing for both online and print, including research and interviewing key industry figures
• Organising magazine supplements and working with organisations to create content for them
• Commissioning content with people in the industry or marketing agencies to provide articles
• Producing the weekly newsletter and using HTML coding
• Sub-editing and proofreading
• Creating pages using InDesign and Photoshop
• Managing all four social media accounts and online marketing for the BMN Awards

Education

MA Magazine Journalism (Grade: Merit) – University of Central Lancashire 2015-2016

NCTJ and PPA accredited course that focuses mainly on magazine production.

Key modules included: Teeline shorthand (80 words a minute), creating content, digital journalism, specialist writing, newsroom practice, law for journalists and public affairs.

Awards during MA

Highly Commended Magazine Academy Awards Best Original Concept 2016 – For the concept of “Teal”. It is a Food, travel and lifestyle magazine; I designed for my final MA project.

UCLan Forte Fund Prize for Journalism – For achieving the overall highest marks in both the MA Journalism and Magazine Journalism courses for the 2015-16 academic year.

BA (Hons) Journalism with Creative Writing (Grade 2:1) – University of Chester 2012-2015

During this three-year course, I learnt the foundations of journalism. Key modules include: writing and presenting the news both online and print, law and ethics, feature writing and magazine journalism.

Certifications

Google Digital Garage Fundamentals of Digital Marketing – Issued December 2022

The course goes through the basics of digital marketing from building an online presence to business strategy to advertising.

Google Analytics for Beginners Certification – Issued December 2022

Hootsuite Social Marketing Certification – Issued October 2022

A course designed to show proficiency in all type of social marketing, including strategy, community building, content marketing and advertising.

Hootsuite Platform Certification – Issued November 2020

Accreditation to show proficiency in the features of Hootsuite.

Skills

• Different writing styles like news, blogs, storytelling and features.
• Writing for the web including SEO optimisation
• Social media engagement and management
• Creating social videos for Instagram and TikTok
• Scheduling platforms like Hootsuite or Buffer
• Email managers like Mailchimp
• Graphic design using Photoshop and Canva
• Magazine layout creation using InDesign
• Basic understanding of HTML
• Audio editing using Adobe Audition for podcasts